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ArmenTel To Launch Introduction Of Beeline Brand 'Disputable In Arme

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  • ArmenTel To Launch Introduction Of Beeline Brand 'Disputable In Arme

    ARMENTEL TO LAUNCH INTRODUCTION OF BEELINE BRAND 'DISPUTABLE IN ARMENIA' ON APRIL 7

    arminfo
    2008-04-01 16:18:00

    ArmInfo. ArmenTel Company, the telecommunication operator in Armenia,
    will start introducing brand Beeline in Armenia on April 7, CJSC
    ArmenTel press-service told ArmInfo. Thus, on April 7 Russian VimpelCom
    OJSC and its Armenian 100pct subsidiary ArmeTel CJSC will announce
    Beeline Day to present the brand in Armenia. The first Beeline shop
    will be open in Yerevan. In addition, VimpelCom leadership will present
    the plans, strategy and specifics of the future work of the group of
    the companies in the Armenian mobile market.

    It is noteworthy that Russian Vimpelcom and Armenian ArmenTel
    companies had a legal conflict with Armenian IT-company Bi Line since
    the brand actually belongs to the latter. Bi Line intends to appeal
    against the decision of the Intellectual Property Agency of Armenia
    on registration of a contract between VimpelCom and ArmenTel for
    transfer of the right to use Beeline trademark.

    Earlier, President of the Armenian Bi Line Company Hayk Khanjyan
    called the above decision illegal in an interview with ArmInfo. He
    believes all the previous hearings of the case in the Economic
    Court biased. Hayk Khanjyan also added if the Court of Appeal does
    not make a fair verdict, Bi Line is ready to appeal to international
    instances. 'The right to use Bi Line trademark belongs to our company
    and cannot be transferred to another party', he says.
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