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  • Marseille money man keeps Eriksson waiting

    Sunday Times (London)
    January 21, 2007, Sunday

    Marseille money man keeps Eriksson waiting

    Ian Hawkey



    Tycoon Jack Kachcar wants to waken the sleeping French giant -and
    there may be a role for Sven-Goran Eriksson

    JACK KACHKAR. Good name for football's latest takeover king, sounding
    like something between Jack Cash and the suspicious fans' question:
    "So, where's the catch?" Kachkar is the Syrian-born,
    Armenian-cum-Lebanese Canadian who has just completed the initial
    formalities on a E115m (£ 75.5m) purchase of France's Olympique
    Marseille.

    And if his is an entirely new name to the game, it is becoming
    frequently associated with an old one: Sven-Goran Eriksson.

    Introducing himself to Marseille fans in the city after lodging his
    pre takeover guarantees, Kachkar distanced himself from the idea that
    his first big appointment would be the former England coach. He
    confirmed that they had met, but at a coaching conference where their
    discussions had served merely to help the businessman to orient
    himself around the sport in which he was preparing to make such a
    substantial investment. Kachkar had sought information from other
    coaches, too, he added, without actually naming them. "We want to
    work with the present team," he insisted. The current OM coach is
    Albert Emon, who reports to a director of sport, the ex-Marseille
    coach Jose Anigo and to the president, Pape Diouf.

    That trio have taken Marseille to third in the French championnat,
    which is the minimum required by the end of this season for Kachkar's
    ambitions. He wants Marseille not simply to be in the Champions
    League -France's top three qualify -but to win it under his
    patronage, a tall order for a club that is not even in European
    competition at the moment and with a playing staff who include one
    true superstar, the restless Franck Ribery, and their most potent
    striker, Djibril Cisse, only there on loan from Liverpool.

    Eriksson has made it clear that a requirement for his next job is
    Champions League involvement, and he has certainly been watching
    Marseille closely. A trip to Dubai he made this month coincided with
    that of Marseille, on their winter break. The Swede found himself in
    the same hotel as the team's players and staff, chatted animatedly to
    Cisse and some of his colleagues.

    Kachkar is understood to believe that Eriksson is the sort of man to
    guide Marseille out of a decade and a half of corruption scandals,
    frenetic turnover and bad management and place them again among the
    Continent's elite.

    Eriksson's experience at Lazio, whom he took to the Italian league
    title in 2000, counts as a recommendation. But his salary
    expectations would exceed several times over the wages paid to
    coaches in a French league in which Gerard Houllier's Lyon are easing
    towards a sixth successive championship with a lead of 14 points over
    second-placed Lens and 17 points clear of Marseille.

    For all that, OM are a tempting project. The topsy-turvy 1990s, a
    period featuring a European Cup triumph, followed swiftly by
    punishments -including relegation for domestic match-fixing and
    further scandals and slumps in the past seven years - have not eroded
    the club's status as the best supported club in the country. Or,
    better phrased, the French club with the widest support base.
    Marseille's fans have a reputation, as ex-players such as Robert
    Pires would bear witness. When fortunes deteriorate, players have
    been vulnerable to physical attack. Groups of fans have also, under
    some of Kachkar's predecessors, held considerable power over ticket
    distribution and aspects of the club's merchandising potential.

    OM have great commercial potential. The value of all French clubs has
    leapt in the past year, since the league signed a television deal
    worth about E1.8billion over three years, and there is a logic,
    outlined by Kachkar, tothe takeover scramble that is now extending
    across the Channel. "I don't have the money to bid for Manchester
    United," he said.

    Kachkar is not a sugar daddy, he added, but a businessman, expecting
    to make something out of Marseille. He also fits the protoype of the
    new football mergers and acquisitions man. He seems to have made some
    of his initial fortune out of privatisation in the old Eastern Europe
    -Hungary in his case -where he graduated in medicine. He heads a
    pharmaceutical company based in New York, with satellite arms in
    Britain and Canada. Kachkar assured Marseille fans that he is a
    francophile, although he addressed them in English, and spoke of
    falling for the club when it won the 1993 European Cup final, 1-0
    against Milan.

    OM have been drifting for most of the time since then, but they are a
    dozing giant, an appetising challenge for any chairman. Or coach.
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