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BAKU: Azerbaijan, Georgia and Armenia create joint wine brand

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  • BAKU: Azerbaijan, Georgia and Armenia create joint wine brand

    APA, Azerbaijan
    Dec 30 2009

    Azerbaijan, Georgia and Armenia create joint wine brand


    [ 30 Dec 2009 15:02 ]

    Baku. Rashad Suleymanov ` APA. Azerbaijan, Georgia and Armenia will
    create joint wine brand `Caucasian bouquet', executive director of
    Gyumri Development Foundation, head of the Armenian office of the
    Caucasus Business Development Network Artush Lazarian said in his
    interview to the Delovoy Ekspress newspaper.

    Artush Lazarian said the `Caucasian bouquet' project was implemented
    with financial support of the International Alert of the UK and U.S.
    embassy in Armenia within the framework of the program `Business and
    conflict'. The direct implementing agency of the project in Armenia is
    Gyumri Development Foundation and Armenian office of the Caucasus
    Business Development Network.

    Lazarian noted that 17 sorts of white and red wine presented by
    Armenia, 13 sorts presented by Georgian winemakers and 9 by
    Azerbaijani winemakers had been chosen in the end. He said without the
    participation of the one of the involved countries the idea of
    `Caucasian bouquet' would lose its importance. Therefore, we are
    preparing a letter to Azerbaijani Prime Minister to get permission for
    participation of Armenian wines and winemakers in the presentation
    ceremonies in Baku.

    Azerbaijan's Cabinet of Ministers told APA that the Azerbaijani
    government had not received an appeal concerning the presentation of
    the `Caucasian bouquet' brand.

    Director of Azerbaijan Scientific-Research of Wine Trade Tariyel
    Panahov told APA that the issue on creating wine brand `Caucasian
    bouquet' appeared some years ago. Meeting took place in Georgia,
    discussions were held in connection with it. According to Panahov, in
    general t is possible to implement such joint projects, there are
    reports that talks are being held about it.
    `The issue on creating a joint brand should be studied thoroughly and
    justified from scientific point of view. The second issue is connected
    with the number of the chosen brands. It is impossible to understand
    why 9 brands have been chosen from Azerbaijan, 13 from Georgia and 17
    from Armenia. Actually, Azerbaijan's potential is much bigger than
    that of Armenia and Georgia. We have world-famous wine brands,' he
    said.

    Panahov considers that this proposal should have been made by
    Azerbaijan. He says though it seems impossible to create a joint brand
    under the present circumstances from political aspect, Azerbaijan
    should support such an initiative.
    `But there is a problem. There is no guarantee that Armenia will not
    counterfeit Azerbaijan's products. This factor should be taken into
    consideration,' he said.

    From: Emil Lazarian | Ararat NewsPress
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