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  • Arqiva Provides Worldwide Distribution Of The Armenia Fund's Interna

    ARQIVA PROVIDES WORLDWIDE DISTRIBUTION OF THE ARMENIA FUND'S INTERNATIONAL TELETHON

    BroadCastBuyer.tv
    http://www.broadcastbu yer.tv/publish/Productions_160/Arqiva_Provides_Wor ldwide_Distribution_Of_The_Armenia_Fund_s_Internat ional_Telethon_18307.shtml
    Nov 25 2008
    UK

    For the fourth consecutive year, Arqiva will be providing
    worldwide distribution of Armenia Fund's 11th annual Telethon. The
    internationally telecast fundraising event spans 12 hours of live,
    continuous coverage on the American Thanksgiving holiday, which
    falls this year on 27 November, and utilises Arqiva's satellite,
    terrestrial fiber and webstreaming infrastructure.

    The live television broadcast is sent as a continuous feed to Arqiva's
    Los Angeles teleport and from there is distributed throughout North
    America and Europe via Arqiva teleports in Washington DC, Winchester
    (UK) and Paris. Arqiva's extensive international and domestic satellite
    capacity, as well as its global terrestrial fiber network, ensures
    uninterrupted delivery of the telethon to all continents of the world.

    Arqiva's ability to combine online webstreaming of the content
    with broadcast distribution is a significant benefit to Armenia
    Fund. In 2007 webstreaming of the telethon dramatically increased
    viewership and raised a record $15.2 million. Arqiva will encode
    the 350kbps webstream and connect the video output directly to the
    Internet backbone for streaming through local servers. In addition,
    Arqiva will make the webstream available in Live Flash Media as well
    as Windows Media, providing a greatly enhanced video experience for
    thousands of Internet viewers

    Greg Boyrazian, Director of Development for Armenia Fund, said:
    "This is an important and emotional event for Armenians around the
    world so it's great to know that Arqiva is once again handling the
    crucial process of distribution. Arqiva has consistently delivered
    an unparalleled service which maximizes our reach to donors around
    the world. As the Telethon continues to grow, it is both exciting
    and reassuring to know that Arqiva is able to meet and exceed our
    ever increasing expectations and requirements."

    Simon Thrush, Senior Vice President of Arqiva Satellite & Media in
    the US, said: "We are absolutely delighted to be at the heart of this
    extraordinary event and proud to be playing such an important role in
    ensuring its worldwide success. Being the primary distribution point
    for the Armenia Fund Telethon, we physically connect the event with its
    audience - and its all-important donors. International distribution
    of a 12-hour continuous live broadcast is a major undertaking but
    one for which Arqiva has the expertise, experience and infrastructure."
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