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'Taste And Flavour Of Artsakh' Action In STAR

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  • 'Taste And Flavour Of Artsakh' Action In STAR

    'TASTE AND FLAVOUR OF ARTSAKH' ACTION IN STAR

    ArmInfo
    2010-01-20 14:52:00

    ArmInfo. A topical action "Taste and Flavour of Artsakh" will be held
    in STAR supermarket network from January 21 to February 3 within the
    frames of the "Winter Price Fall" action.

    As STAR press service told ArmInfo, being the biggest network of
    retail trade, STAR supports the governmental programme of creation of
    favourable conditions for the local producers and offers its consumers
    rich gifts of Artsakh nature. Beneficial discounts are offered within
    the frames of the new action, aimed at saving the family budget. The
    "Winter Price Fall" action includes over 60 goods, 25 of which are
    presented within the frames of the topical action "Taste and Flavour
    of Artsakh": these are the goods produced in Artsakh and being sold in
    all the stores of STAR network. This action is a logical continuation
    of the "We Buy the Armenian" action, the positive results of which
    were apparent even the first weeks. "The major task of such events
    is acquaintance of customers with the goods of domestic producers
    and their promotion. We are sure that the majority o our clients
    will further become faithful consumers of the brands, presented
    in the action, and producers will increase their sales volumes",
    Commercial Director of STAR network Narine Avetisyan said. According
    to the source data, such actions contribute to increase of trust to
    the goods of local producers, therefore, their consumption as well,
    that positively affects the development of the country's economy.

    To recall, STAR network of supermarkets, which ahs been functioning
    since 1998, currently numbers 13 stores (12 - in Yerevan and 1 -
    in Hrazdan). European Bank for Reconstruction and Development (EBRD)
    is one of the network shareholders with 28,3% equity share.
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