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Dave's 24 Hours To Go Broke Draws Just 213,000 Viewers

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  • Dave's 24 Hours To Go Broke Draws Just 213,000 Viewers

    DAVE'S 24 HOURS TO GO BROKE DRAWS JUST 213,000 VIEWERS

    Show featuring David Baddiel and Richard Herring fails to entice,
    with channel's audience down 20%

    John Plunkett theguardian.com, Wednesday 14 May 2014 11.48 BST
    http://www.theguardian.com/media/2014/may/14/dave-24-hours-go-broke-audience-tv-ratings

    David in a dress ... David Baddiel and Richard Herring travelled
    to Armenia in order to go broke in 24 hours for the Brewster's
    Millions-inspired show. Photograph: UKTV

    The prospect of watching David Baddiel and Richard Herring spending
    as much money in as little time as possible drew just over 200,000
    viewers to Dave's new series, 24 Hours to Go Broke.

    Baddiel and Herring travelled to the Armenian capital of Yerevan for
    the opening episode of the Brewster's Millions-inspired show which
    was watched by 213,000 viewers, a 1.4% share of the audience from 10pm
    on Tuesday. It was down 20% on the channel's three-month slot average.

    Another new Dave series, Sin City Motors, featuring Steve Darnell's
    efforts to make oddball cars out of junk, began with 314,000 viewers
    (1.6%) at 8pm, down 43% on the slot average.

    Other new series included Ben Fogle's Animal Clinic on Channel 5
    at 8pm, watched by 846,000 viewers (4.2%), down 20% on the channel
    average.

    Elsewhere, the third episode of BBC1's Sally Wainwright drama Happy
    Valley had 5.7 million viewers, a 26.8% share between 9pm and 10pm.

    It was up against ITV's Harry Potter and the Order of the Pheonix,
    the latest showing for the JK Rowling adaptation watched by 2.6
    million viewers (12.6%) between 7.30pm and 10.10pm.

    Idea for new show: Embarrassing Allotments

    The penultimate episode of BBC2's The Big Allotment Challenge had
    1.9 million viewers, a 10% share, between 8pm and 9pm, prevailing
    overChannel 4's Embarrassing Bodies: Live from the Clinic, which
    could only manage 1.4 million viewers (7%).

    At 9pm, however, BBC2 docusoap Watermen: A Dirty Business, watched
    by 1.5 million viewers (7.1%), was edged out by Channel 4's Mr Drew's
    School for Boys, with 1.6 million (7.4%).




    From: A. Papazian
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